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​You Can’t Be All Three?

4/4/2017

 
I was talking with my Dad this past weekend about entrepreneurship and what it takes to build a business. He said the great appeal of any business is to be great at two of the following three attributes:

  • Speed – providing a product or service more quickly or efficiently than competitors
  • Quality – providing a higher quality product than one could buy elsewhere
  • Price – providing a product or service at a less expensive, more competitive price than the market
 
The general thinking is that you can’t do all three. That said, he has sustained his graphic design business doing all three – providing high quality design, always meeting or beating deadlines, and at a competitive price. He may not come in cheapest, but he’ll always be competitive.
 
I tend to strive for the same – providing high quality leadership training and career coaching on deadline and at a competitive -- if not under -- market price.

What's your focus? Do you know? Get clear about it yourself. then put it front and center. Let your customers know the value you bring.

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    Hi! I'm Dustin.

    I post here once a week on Tuesdays, every week, at 4:59am. You can also sign up below to have these posts magically air-dropped straight to your inbox.

    I help people figure out what they do best and do more of it. I'm a full-time leadership trainer and coach who writes about how to dominate your career and win in life. I help people RESET their careers to do more of what they love. Sometimes that means a total career-path reset, other times it's simply finding ways to do more of what they love in their current career.

    Read more HERE.


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